Founded 2026 · Built for Shopify and WooCommerce
ecentic is product feed and catalog optimization for AI shopping agents, built for Shopify and WooCommerce stores. It shows how ChatGPT, Claude and Gemini compare a store's products with competitors', fixes the data those agents read, and sets the store up for agent checkout.
Shoppers increasingly ask AI assistants what to buy, and the assistant decides which products make the answer. On Google it can also check out for them. Most stores can't see how that decision gets made, or why they lose it.
ecentic has ChatGPT, Claude and Gemini compare a store's products with named competitors and explains why a product gets skipped. It then rewrites the title, description and structured data, publishes the fix when the merchant clicks Apply, and on Shopify can push it into Google Merchant Center. For WooCommerce stores, the free ecentic plugin lets agents check out through UCP.
ecentic works with Shopify and WooCommerce. Any other store can start with a free scan from its address.
ecentic works in four steps. Nothing changes in your store until you click Apply.
Install ecentic from the Shopify App Store, or connect WooCommerce with the free plugin or REST API keys. Setup takes about two minutes and needs no developer. Any other store can start with a free scan from its address or a product feed.
ecentic has ChatGPT, Claude and Gemini compare your products with named competitors' products and pick one. Your Win Rate Report shows how often each product wins, and the missing detail that cost it the sale.
ecentic rewrites the title, description and structured data that agents read. When you click Apply, the fix goes live in your store. On Shopify, the same fixes can go into your Google Merchant Center feed.
Rescan after a change to see the new win rate. On Shopify, ecentic also shows the visits AI assistants send you, week over week.
ecentic is built for e-commerce brands on Shopify and WooCommerce that want their products picked when a shopper asks an AI assistant what to buy. The usual buyer is a head of growth, a head of e-commerce or a marketing lead, not a developer.
Smaller stores sign up on their own. The first scan is free, needs no credit card and covers the top 10 products. After that a store can pay as you go, with a fee only on orders that AI assistants send it, or choose a flat monthly plan with no fee.
The three founders met at 14 in high school and have built together for seven years. Before ecentic they ran zennit, a development studio, and LookUp, a parking startup that reached €10K in monthly revenue, raised a $125K pre-seed and had a small exit.
Co-founder and CEO
Xhurian runs product and fundraising. While still in school he held two remote engineering jobs at once, as web dev lead at Zerapy.ai, an AI startup, and at MetaLingo, and co-founded zennit, the studio that built software for Eurocar, Albuji and the UK platforms Exelor and Ubix. He studied at the Université de Technologie de Compiègne.
LinkedIn profileCo-founder and CTO
Alvi runs infrastructure and the simulation engine. He has worked at AI startups. As CTO of LookUp he scaled it to 1,000 active drivers across 2,000 parking spots, and at zennit he built Ubix, a UK job-search platform that handled 10,000 concurrent users, on his own.
LinkedIn profileCo-founder and Head of Sales
Iseld runs sales. He was a sales advisor for Shopify Plus and ran his own Shopify store. At LookUp he closed the Tirana Municipality's public-parking partnership in person.
LinkedIn profileThe legal entity that operates ecentic.
2-minute setup · No credit card · See your free score first
